Jessie Bayliss

Padstow Townhouse is one of the venues within Paul Ainsworth's restaurant and hospitality group in Padstow, north Cornwall. I worked with the wonderful team at Padstow Townhouse to create an illustrated map of the Paul Ainsworth Family buildings across Padstow and Rock for their print and digital branding.

I drew the map in pen and ink, laying each of the family venues — restaurants, townhouse, pub, cookery school — within their real geographic relationship so guests could orient themselves across the bay. The lettering and compass rose were drawn in the same hand so the map held together as a single considered object rather than a pure wayfinding diagram.

The map appears across Padstow Townhouse's print collateral and the Paul Ainsworth Family's digital brand.